It’s a rental clothing business, done differently.
Relying less on buying inventory to hire out, instead, Rentr, partners with brands to help create a sustainable and profitable fashion ecosystem that is accessible to everyone.
Admitting she used to proclaim ‘I have nothing to wear’ most mornings, Shanya Suppasiritad was baffled to learn that 40% of clothes purchases are never used, 100 billion items of clothing are produced annually and 6000kg of text waste goes to landfill every ten minutes in Australia.
Realising the disconnect between consumers and brands, Shanya was determined to find a better way. Enter: Rntr.
Through Rntr., fashion labels can take back ownership and profits by offering their customers a rental option directly though the brands’ own site.
Customers can also hire directly from Rntr., with the option of curating your own five-piece capsule collection to rent for 30 days, without breaking the bank.
“I’m a natural problem-solver and there wasn’t a real solution out there for me when it comes to consuming fashion in a more sustainable way. So instead of waiting for someone to come up with a solution, I chose to jump in and create a product that would solve my problem while also push the industry forward in the sustainability space.”
“Running a start-up it can be hard to sit still long enough to feel the pinch-me moment. You are always thinking about the next move. One of the most obvious moments would be when we won the Impact X - best sustainability tech solution awards, I pitched in front of judges and a couple of 100 audiences alongside 11 other climate tech start-ups. When we won, it sent a real validation to me and the team that we are on the right track and people believe in what we are building.”
“1. How to raise funding, 2. Understand the key metrics for your milestones
and, 3. How to create your narrative and tell your story.”
“Unfortunately, there’s currently a lot of bias making it incredibly difficult for us women to prove what we are capable of, which is a shame as female founders are just as capable as anyone (sometimes even more!) at building successful businesses, particularly businesses that create a positive influence on our world. We need to level up the playing field and we need more representation to push our world forward in a positive way and inspire future generations.”